World Class to open new fitness center in Bucharest office

Bucharest, October 17th, 2019. River Development, the company that manages and develops Sema Parc real-estate project, announces a new lease contract with World Class Romania, the market leader of the health & fitness network in the country. The new World Class fitness club that will open at the end of February 2020 will have a surface of 1.355 square meters and will provide the complex’ employees premium facilities and state-of-the-art sports equipment.

Sema Parc, the largest urban regeneration project in Bucharest, is a mixed real-estate project that aims at covering the full range of functions and facilities specific to modern life. In this context, the partnership with World Class Romania represents an important step in extending this circuit of related facilities, in addition to the existing ones. 

“Real-estate today is not only about buildings. The whole philosophy migrates towards experiences fit to answer the needs of the modern consumer, be it the office or the residential segment. Through World Class’s presence in Sema Parc, we widen the facilities spectrum we already provide on the premises with a top and professional offer that stands for number one in fitness business across Romania. We hope that this benefit we provide for over 8,000 employees active in Sema Parc complex will strengthen our tenants’ employer portfolio and will generate health and wellness benefits amongst their employees.”, said Ion R?dulea, CEO River Development.  

The new World Class fitness club will open in February 2020 and will operate on a 1,355 square meters surface, offering new members access to premium facilities and state-of-the-art equipment. Training sessions will be held in the cardio and fitness areas and also in the aerobic and cycling studios equipped with high performing bicycles.

“The objective of the World Class health & fitness network is to offer more and more Romanians the chance to choose an active and healthy lifestyle through sports, health and fitness. This objective is again materialized by the opening of a new club: World Class Sema Parc, in a strategically chosen location, in the immediate proximity of important office buildings. This is just one of the new openings that we have planned for the near future. The expansion of the World Class network will continue and we hope that this will bring a change in the lifestyle of the Romanians and will transform the #BeHealthy Movement for More Movement launched by World Class into a National Movement.", said Kent Orrgren, CEO World Class.

The unique location of the new World Class club was strategically chosen, as Sema Parc is located in a highly accessible area, within Bucharest’s latest business district – the Central-Western pole, 10 minutes from the city center and 200 m from Petrache Poenaru subway station, being one of the most representative business parks in Bucharest. 

Currently, two new class A office buildings with an overall GLA of over 31,500 sqm are under development being estimated for delivery in Q2 2021. Over the past three years, Sema Parc has been engaged in developing three class A office buildings with a total of 38.000 sqm GLA. The first two buildings (Bruxelles and Paris, having a cumulated surface of 23,500 sqm) were already completed and the third one (Berlin – 14,817 sqm) recently delivered in Q3 2019.  

 

About River Development

River Development is a real-estate local developer supported by a team of professionals with a wide experience in planning, developing and managing real-estate projects. Through the concepts, scale and uniqueness of the ongoing and future projects, River Development aims to change the central-western area of Bucharest, giving society a modern and harmonious urban space for people who choose to live or work here.


About Sema Parc

Sema Parc is the largest urban regeneration project in Bucharest. implies a real estate development spread over approximately 41 hectares and a total built area that will reach approximately 1 million sqm on project completion.

 

About World Class Romania

World Class Romania is a market leader in the local wellness industry with a total number of 41(36 active clubs and 5 to be opened during this year and next one) health & fitness clubs throughout the country and over 64.000 members. World Class clubs provide services at the highest standards, cutting-edge facilities and diversified classes. World Class is long-term partner for LES MILLS™ - the biggest fitness concept provider in the world. World Class Romania also provides a premium fitness and lifestyle club concept, named W, in which members can train and relax in an intimate and exclusive set up.